📱I'm asking you to please download the Substack app if you enjoy my writing. It's absolutely the best way to read my articles and stay in touch with me.
The app is completely free and I think it's the single smartest social media app in the world. It's an app for thinkers and doers.
Family,
I want to ask you to do something small that will make a huge difference in how we stay connected this year.
Download the Substack app.
Here’s the link — click here to get the Substack app.
I’ve grown to believe the Substack app is the single smartest “social media” app in the world — because it’s not really social media at all.
It’s a place for thinkers and doers. People who don’t want to be manipulated by rage algorithms. People who don’t want their attention stolen in 7-second chunks. People who want depth, context, receipts, and real conversation.
And most importantly: it’s the home for everything I publish.
My daily writing - over 4,000 articles!
My podcasts.
My videos.
My chats with you.
My threads and updates.
The full archive of work — all in one place.
When you use the app, you’re not at the mercy of a platform deciding whether you “get” to see my posts. You’ll actually get notifications. You’ll actually find the newest piece quickly. You can save posts, highlight lines, comment, and stay plugged in without the noise.
If you’ve ever missed one of my posts and thought, “How did I not see that?” — the app fixes that.
So again, please take one minute and do it now: click here to get the Substack app.
And if you already have it, here’s the move that helps most: turn on notifications for The North Star so you see my daily work as soon as it drops.
This is how we build something lasting — not a viral moment, but a real community with a shared conscience and a long memory.
Love and appreciate each of you.
Your friend and brother,
Shaun




It's for me to tell how many of you are using the app, but it's far and away the best way to read my articles, comment, and stay connected.
I'm already on the app and didn't realise until now 🤦♀️